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Mailchimp GDPR

How to set up your GDPR-friendly Mailchimp signup forms – some things you should know:

  • Enabling GDPR fields on your signup forms does not make you compliant. It’s the first step of the process. To collect consent from new and existing contacts, you’ll set up your forms, create a segment, and send a consent campaign.
  • GDPR forms are not compatible with Mailchimp Subscribe.
  • GDPR forms are only compatible with certain styles of pop-up forms.
  • Mailchimp offers tools and information as a resource, but we don’t offer legal advice. We recommend you contact your legal counsel to find out how the GDPR affects you.
  • If you’re located in the EU or use Mailchimp to market to anyone in the EU, review Section 20 of our Terms of Use and Section 5.E.(ii) of our Privacy Policy. These sections include important information about how Mailchimp treats EU data, and what you should do if you’re keeping EU data in your Mailchimp account.

Read how to set up your GDPR-friendly signup form

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